GM Discount Programs

The GM Military Discount† is an easy way to save hundreds, even thousands, on eligible, new Cadillac vehicles. Eligible military personnel includes Active Duty members, Reservists, National Guard members, Veterans within three years of discharge date and Retirees of the U.S. Army, Navy, Air Force, Marine Corps and Coast Guard. Eligible military personnel are able to sponsor their spouse and household members.

The GM First Responder Discount Program† is a great way for those who are always first on the scene to save hundreds, even thousands, on eligible, new Cadillac vehicles. Paid or volunteer Firefighters, Police — including Police Officers, Sheriffs/Sheriff’s Deputies, Correctional Officers, State Troopers and Federal Law Enforcement Officers —EMTs/Paramedics and 911 Dispatchers can all enjoy these savings, with our thanks.